iObeya sells digital Obeya rooms, licensed per room per year. Your team sets up the boards inside them. ShopBoard gives every cell the same built-in board: SQDC, hour-by-hour and 3C/A3.
Free forever: 1 department, 2 cells, 1 user · No card
iObeya is sold by the room. A room is a team's digital workspace, like a physical Obeya room. Inside are boards: visual canvases of cards, notes and charts. Teams build their own or start from templates.
iObeya says it's used by large enterprises and mid-sized organizations. Customers on its site include Sanofi, Thales and Stellantis.
ShopBoard does one job: the daily board at each cell in a machine, fab or assembly shop. Every cell gets SQDC, an hour-by-hour table and an issue log. Department and plant boards roll up the cells. It runs every morning at the 150-person plant whose GM built it.
| iObeya | ShopBoard | |
|---|---|---|
| Price | Team+: €3,780 per room per year ($4,200 in USD). Enterprise: 10-room minimum, price on request. Services quoted separately. | Flat price per plan, not per user or room. Starter $199/mo. Professional $499/mo. Enterprise from $999/mo. |
| Free option | No free plan. Subscribers can open free 30-day trial rooms. | Free plan: 1 department, 2 cells and 1 user. No time limit. |
| How you buy | Every plan button goes to a demo contact form. | Self-serve checkout for Starter and Professional. Enterprise is set up with the founder. |
| SQDC letters | Its daily management page shows SQCDP letters. Each KPI gets its own targets and color rules. | Four fixed letters with built-in color rules. Quality and Delivery targets are set per cell. |
| Hour-by-hour | Its short-interval page says the hourly numbers sit on the board. We found no hour-by-hour table in its help docs. | Plan, actual and the running gap for every hour of the shift. |
| Problem solving | Issue cards escalate tier to tier between linked boards. A3 and 5 Whys templates. | A supervisor moves an issue up to a 3C, then an A3. It stays with its cell. The A3 has a fishbone and 5-Why. |
| Integrations | Connectors for Jira, Azure DevOps and SharePoint. Open APIs. API access is on Enterprise only. | CSV import only, run by a manager. |
| Hosting and SSO | Cloud or on-premises. SSO on Enterprise. | Hosted only. No SSO. |
iObeya facts come from iobeya.com and help.iobeya.com, checked October 4, 2026. Check its pricing page for changes.
iObeya's use cases go past daily management to Obeya rooms, Gemba and continuous improvement. Its help center names Kanban, planning and Hoshin Kanri boards.
iObeya lists two-way connectors and open APIs. Its integration stories include SAP and Power BI.
Enterprise offers dedicated or on-premises hosting and SSO. iObeya says it is ISO/IEC 27001 certified. Each user can pick an interface language.
Nothing to design: every cell gets the same board. Scrap logged by part, reason and cost fills in the Cost letter.
Free covers 1 department, 2 cells and 1 user. Starter is $199 a month for 3 departments, 10 cells and 5 users. Professional is $499 a month with no limit on cells or users.
Try the public demo with no account. Sign up free and a sample board is there on your first login. Your own cell takes about 10 minutes.
Yes. Its daily management page describes SQCDP letters on a Tier 1 board. A red letter opens an issue card with an owner. An issue that can't be closed at Tier 1 goes to the Tier 2 review. The difference: your team sets up iObeya's KPIs and color rules. ShopBoard's come built in.
Team+ is €3,780 per room per year. Enterprise needs at least 10 rooms and is priced on request. iObeya doesn't publish how many rooms a plant needs, so we don't guess a total. ShopBoard is free for 1 department, 2 cells and 1 user. Paid plans are a flat price from $199 a month.
No. There's no API. Managers load data by CSV. On Enterprise, we map your ERP exports to those imports with you. iObeya's integrations page names SAP and Power BI.
With ShopBoard, a sample board is there on your first login. Your own cell takes about 10 minutes. A whole department with targets and history takes a day or two. iObeya's FAQ says most teams are up and running in under a week.
Most manufacturing floors still run daily management on a whiteboard. Here's what that costs in missed patterns, and what a digital SQDC board changes.
A minute-by-minute tier 1 meeting agenda for a production cell: the order, the time budget, who talks, who stays quiet, and what to cut when it runs long.
A board that gets updated but doesn't change anything isn't daily management, it's decoration. Here are five signs the habit has become theater.
Free covers 1 department, 2 cells and 1 user. Sample board on your first login. Your own cell in about 10 minutes.